Katie Larson, VP of communications at Big Plan Holdings, has firsthand experience of the growth happening in the city. Big Plan Holdings is a newer firm in Nashville, but the firm is working on campaigns with big names. The “Kiss Breast Cancer Goodbye” campaign focused on raising awareness for breast cancer research to benefit the Susan G. Komen foundation and featured stars such as Dolly Parton, Locash, and Todd and Julie Chrisley.

With Nashville full of opportunities, Larson said she was able to utilize different skills such as graphic design, PR and photography in her job. In addition to her full-time position, she is now a photographer for Nashville Susan G. Komen events. She noted that without the growth happening in Nashville, these additional job opportunities would have not been possible.

Larson, a 2021 UA graduate, stated, “Nashville is a great place for someone [to build a PR career] who is willing to put in the work.” She then added, “It is really nice to find people who respect [the work you put in] and know you are worthy of being put into a leadership role.”

The article continues on Platform Magazine here.

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